Blue Web Source
THE SWEET SPOT
BRANDING, WEBSITE DEVELOPMENT, DIGITAL MARKETING
The Sweet Spot - Crafted using only the sweetest ingredients
The Sweet Spot started out as a local bakery and is now ready to take over the nation through expanded franchising and online ordering.
SERVICES/DELIVERABLES
BRANDING, WEBSITE DEVELOPMENT, DIGITAL MARKETING
THE CHALLENGE
As the sweet spot rapidly increased in popularity, it was the perfect time to bring a fresh and streamlined look to their branding and enter the digital space to make online ordering convenient.
THE SOLUTION
We worked with the sweet spot to keep their brand tied to core values that locals fell in love with but would be cohesive with new packaging, store signage, and online marketing.
After this new branding was established, we created a mobile experience that allowed customers to easily order their favorite baked goods from the comfort of their own home.
